Mucho Internet Marketing

Do you want to keep your site Secure and Google-friendly?

Do you want to keep your site Secure and Google-friendly?

We follow the latest Google recommendations to ensure our clients’ websites are safe for your customers and continue to rank well in the search engines. Lately, Google has started to emphasise the importance of SSL Web hosting so we’ve created an SSL Special Package to…

Continue reading →

Could Your Queensland Business Get a Digital Marketing Grant Too?

Could Your Queensland Business Get a Digital Marketing Grant Too?

Congratulations to all those businesses who’ve been awarded a Small Business Digital Grant by the Department of Tourism, Major Events, Small Business and the Commonwealth Games (DTESB) this month. We helped several clients with the application process at the end of 2016 and are thrilled that several of our…

Continue reading →

If It Ain’t Broke, Break it! And Other Learnings from SoMeT

If It Ain’t Broke, Break it! And Other Learnings from SoMeT

Over the years I’ve been to a multitude of social media conferences. In 2012 I even hit Blogworld in Las Vegas which was the

Continue reading →

Could a Website Update Double Your Business?

Could a Website Update Double Your Business?

Just like going to the dentist for your annual check up, updating your website can be one of those jobs you delay. But at what cost? A tired website can make you, your business and your products or services look tired too. Poor set up…

Continue reading →

3 Reasons to Attend the Social Media Tourism Symposium

3 Reasons to Attend the Social Media Tourism Symposium

If you’re serious about growing your tourism business by gaining and maintaining a leading edge on your competitors with

Continue reading →

SEO Copywriting Services Explained

SEO Copywriting Services Explained

New clients frequently contact us for the first time to ask about our SEO copywriting services. In case you’re wondering, SEO stands for search engine optimisation which is an Internet marketing service aimed at improving your search engine ranking for specific keywords and phrases. SEO copywriting services are…

Continue reading →

What is a Digital Marketing Strategist and Why Use One?

What is a Digital Marketing Strategist and Why Use One?

When I tell people I’m a digital marketing strategist some of them look a bit blank. Don’t worry if you’re not sure what a digital marketing strategist is either; it’s perfectly normal and nothing to be ashamed of! But if you’d like to know what a digital marketing strategist is and find out how a digital marketing strategist can help your business this post is for you. What is a digital marketing strategist?

Continue reading →

I, Copywriter

I, Copywriter

What type of copywriting do you do?

As a child I imagined I’d write story books but my writing career has taken another turn. Although I’ve written and self-published a book about blogging and have two other non-fiction books in progress, my true focus today is web copywriting, a form of writing that didn’t exist when I was a child.

Continue reading →

Internet Marketing Case Study: Removalists

Internet Marketing Case Study: Removalists

After over 30 years in business and with a new owner the Noosa Van Lines removalists website was ready for rebranding, updating and optimising.

Continue reading →

How Online Reviews and Social Media Took My Travel Business From Blah to Boom

How Online Reviews and Social Media Took My Travel Business From Blah to Boom

I love a story where a small business goes head to head with bigger businesses and wins, don’t you? So I got pretty excited when I heard tour operator

Continue reading →

Web Marketing 3.0: Things Just Got Easier With Review Marketing

Web Marketing 3.0: Things Just Got Easier With Review Marketing

Do you find Web marketing has got too complicated and wish there was an easier solution? Online marketing’s an ever-evolving area but it seems to get more and more difficult to achieve results. Let’s have a look at the evolution of online marketing so far…

Continue reading →

13 Top Tips from the Social Media Tourism Symposium

13 Top Tips from the Social Media Tourism Symposium

If you love travel and social media then you would have been in heaven at the recent Social Media Tourism Symposium in Australia. Travel marketing movers

Continue reading →

5 Twitter Marketing Strategies Every Business Owner Should Use

5 Twitter Marketing Strategies Every Business Owner Should Use

Want to learn how to use Twitter for your business marketing? Facebook drives me nuts, Instagram’s fun but it doesn’t bring me any blog traffic or business

Continue reading →

10 Reasons SEO Doesn’t Work

10 Reasons SEO Doesn’t Work

When the Internet was all new and shiny it was easy to get almost any website to rank well in Google. There was a tested and proven formula of tagging the site correctly, adding relevant keyword rich content and submitting the new site to the…

Continue reading →

3 Web Design Tips for Your Online Real Estate

3 Web Design Tips for Your Online Real Estate

The first time the real estate agent took us to visit the house we refused to get out of the car. The dated pink paint, the brown window frames and wildly overgrown

Continue reading →

How to Run a Blog Series and Get More Subscribers

How to Run a Blog Series and Get More Subscribers

We bloggers all want to build that email list and grow our subscribers don’t we? Preferably by writing content which makes our readers want to subscribe

Continue reading →

Blogging Tips A-Z: the Ultimate Guide

Blogging Tips A-Z: the Ultimate Guide

Blogging Tips A-Z is a complimentary guide to my workbook Successful Blogging in 12 Simple Steps. These tips are for new bloggers, stalled bloggers

Continue reading →

Do You Need a Mobile Friendly WordPress Website?

Do You Need a Mobile Friendly WordPress Website?

Have you ever thought about how many people read your website or blog on a mobile phone? As a web

Continue reading →

Blogging Tips A-Z: X, Y and Z for X-Factor, You and Zestful

Blogging Tips A-Z: X, Y and Z for X-Factor, You and Zestful

This is the final instalment in our Blogging Tips A-Z series. I’m hoping to collate all the posts into an ebook for you but first it’s time to wrap the series

Continue reading →

Blogging Tips A-Z: W for Writing

Blogging Tips A-Z: W for Writing

Here’s a massive blog writing tips round up. It runs over 5,000 words long but it has everything you need to know to make sure your writing works

Continue reading →

Blogging Tips A-Z: V for Value

Blogging Tips A-Z: V for Value

Are there certain blogs that you love? A few select blogs that you subscribe too because you don’t want to miss a single update and that you

Continue reading →

Blogging Tips A-Z: U for User-friendly

Blogging Tips A-Z: U for User-friendly

Do you get fed up visiting blogs where you can’t work out what to click or how to find the information you need? Maybe you even like the blog, have

Continue reading →

Blogging Tips A-Z: T for Themes

Blogging Tips A-Z: T for Themes

Wordpress is the best choice for bloggers because it: can be customised to allow you to do whatever you want with you blog; has the biggest

Continue reading →

Blogging Tips: S for Search Engine Optimization

Blogging Tips: S for Search Engine Optimization

Search engine optimization, often refered to as SEO, can help you connect with more blog readers and especially readers who are actively seeking

Continue reading →

Blogging Tips A-Z: R for Readers

Blogging Tips A-Z: R for Readers

To succeed at blogging you need to focus on people. The people who will be reading your blog. When I hold blogging workshops I talk about being

Continue reading →

Blogging Tips A-Z: Q for Quality Control

Blogging Tips A-Z: Q for Quality Control

Too often perfectionism or setting unattainable goals makes us worry that our writing, our blog posts or our work aren’t good enough. Repeatedly

Continue reading →

Blogging Tips A-Z: P for Plug-ins

Blogging Tips A-Z: P for Plug-ins

I recommend Wordpress shamelessly – apart from being easy to use it also has the widest number of plug-ins available. Plug-ins are extras you

Continue reading →

Blogging Tips A-Z: O for Outposts

Blogging Tips A-Z: O for Outposts

Blogging outposts are all those other places bloggers can hang out to meet new people and connect with new readers. There are hundreds of

Continue reading →

Blogging Tips A-Z: N for Networking

Blogging Tips A-Z: N for Networking

It’s not what you know it’s who you know so let’s look at how you can use that to your advantage. Networking is essential to build those blogging

Continue reading →

Blogging Tips A-Z: M for Monetization

Blogging Tips A-Z: M for Monetization

Do you dream of making money from your blog? Would you like to monetize your passion and turn your hobby into a viable business which allows

Continue reading →

Blogging Tips A-Z: L for Learning Curve

Blogging Tips A-Z: L for Learning Curve

“A steep learning curve is when you have tons to learn and you need to get it it figured out soon, and that’s not easy for anyone I’ve ever met. And

Continue reading →

Blogging Tips A-Z: K for Knowledge Building

Blogging Tips A-Z: K for Knowledge Building

Are you a life long learner? Blogging offers a fantastic opportunity to learn about your business, online marketing and so much more. So many

Continue reading →

Blogging Tips A-Z: J for Jargon

Blogging Tips A-Z: J for Jargon

Do you ever feel bamboozled by all the technical jargon involved with blogging? Don’t worry, it’s perfectly normal and nothing to be ashamed of.

Continue reading →

Blogging Tips A-Z: I for Inspiration

Blogging Tips A-Z: I for Inspiration

Looking for inspiration on what to blog about? Ideas are everywhere byt the best starting point is your blog readers. New bloggers and business

Continue reading →

Blogging Tips A-Z: H for Headlines

Blogging Tips A-Z: H for Headlines

Do you want more people to read your blog posts? Focus on your headlines. The blog headline is easily the most important part of your post because

Continue reading →

Blogging Tips A-Z: G for Goals

Blogging Tips A-Z: G for Goals

Like most bloggers I set up my first blog as an experiment. I had a vague idea of what I wanted to write about and a secret goal for my blogging. Well,

Continue reading →

Blogging Tips A-Z: F for Friends

Blogging Tips A-Z: F for Friends

Blogging can be a lonely and frustrating business. That’s probably why most bloggers give up after a few months of blogging. It’s sad and true but

Continue reading →

Blogging Tips A-Z: E for Email Marketing

Blogging Tips A-Z: E for Email Marketing

Email marketing is powerful because it gives you a personal relationship with your readers. If your branding is strong and your content is compelling

Continue reading →

Blogging Tips A-Z: D for Design

Blogging Tips A-Z: D for Design

When it comes to blog marketing one thing can instantly establish your professional expertise. Even if you’re a rank amateur with no experience

Continue reading →

Blogging Tips A-Z: C for Content

Blogging Tips A-Z: C for Content

Blogging Tips A-Z is a new series which will run every Sunday (or Monday if you’re in Australia). It’s a quick start guide for new bloggers and a refresher course for bloggers who want to

Continue reading →

How to be Social Media Smart in 19 Words

How to be Social Media Smart in 19 Words

Are you still nervous about social media? Not sure what to say, where to go or who to talk to? Constantly wondering if you’re doing the right thing and, as a consequence, not doing much

Continue reading →

Blogging Tips A-Z: B for Branding

Blogging Tips A-Z: B for Branding

Consistency is the key to strong branding online. Professional designers create a branded identity for businesses with precise guidelines on fonts, colors and logo use. If you don’t have

Continue reading →

3 Best Business Blogging Tips

3 Best Business Blogging Tips

When the Australia Businesswoman’s Network invited me to share my blogging tips with them I jumped to it. I’m mad keen to help other business owners tap into the power of blogging

Continue reading →

Blogging Tips A to Z: A is for Analytics

Blogging Tips A to Z: A is for Analytics

Blogging Tips A-Z is a quick start guide for new bloggers and a refresher course for

Continue reading →

Why I Use WordPress and Thesis

Why I Use WordPress and Thesis

Wordpress is the biggest and best blogging platform because Wordpress is easy to use so beginners and non-techies can start playing round with it and updating their blogs straight away

Continue reading →

How Will Blogging Help YOU?

How Will Blogging Help YOU?

When I got invited to speak at the Walkley Media Conference I almost turned it down as it would mean spending a weekend in Brisbane away from my family. But my mission this year

Continue reading →

6 Ways to Get Noticed and Loved by Social Media Influencers

6 Ways to Get Noticed and Loved by Social Media Influencers

Are you gagging to get noticed by the big bloggers or other social media influencers? Whatever niche you’re in there are bound to be some bloggers who stand out from the crowd and

Continue reading →

7 Stress Free Ways To Run Your Blog

7 Stress Free Ways To Run Your Blog

Blogging is great isn’t it? Except you’ve got to come up with new content week in, week out. Sometimes this can be stressful as you feel the constant pressure

Continue reading →

9 Twitter Tactics: What Works For You?

9 Twitter Tactics: What Works For You?

Twitter is a mysterious beast and much misunderstood, especially by non-Tweeters who roll their eyes and write it off as a waste of time. I don’t fully understand

Continue reading →

Personal Online Branding To Make You Shine Online

Personal Online Branding To Make You Shine Online

If you’re online you’re a brand. What are people learning about you? What story does the photo or gravatar you use tell us? What’s the story on your Facebook wall? How about your on blog, your

Continue reading →

5 Reasons You Need a New Blog

5 Reasons You Need a New Blog

Why would a busy woman with one profitable, location independent business, one blog, three children and one husband set up another blog? Blogging goals

Continue reading →

5 Ways Blogging Took My Business From Blah To Boom

5 Ways Blogging Took My Business From Blah To Boom

In the past six months I’ve created an additional $25,000 in income from blogging, and I’m well on the way to exceeding that figure over the next six months. Starting

Continue reading →

Sunshine Coast Tourism Marketing

Sunshine Coast Tourism Marketing

Tourism marketing on the Sunshine Coast, or in any prime travel destination is the perfect meeting point between my passions of travel and online marketing

Continue reading →

SEO for Blogging in 7 Simple Steps

SEO for Blogging in 7 Simple Steps

Have you Googled anything lately? SEO or search engine optimization can make blogging easier but it’s hard to get good search engine ranking and, like blogging,

Continue reading →

When Will Business Blogging Get Results?

When Will Business Blogging Get Results?

Are we nearly there yet? It’s a familiar cry on long and even short journeys with kids. I was reminded of that eager feeling of anticipation and wishing you were

Continue reading →

Blogging Workshop for Sunshine Coast Tourism Operators

Blogging Workshop for Sunshine Coast Tourism Operators

I spoke about blogging to Sunshine Coast Destination Limited. The focus was blogging as a marketing tool for small business owners in general, and tourism operators

Continue reading →

How to Win Business Online

How to Win Business Online

The Internet’s a great leveler. What I love about it best is that is allows new and small businesses to compete on a level footing with big, established businesses. Why?

Continue reading →

Call Now